How to Run a Technical SEO Website Audit with RankRocket

Is your website technically optimized to rank on Google? Even the best content will fail to rank if search engines get stuck on broken loops, slow mobile render scripts, or missing header structures. RankRocket SEO checks your site and provides an actionable checklist.

Here is how to audit your site step-by-step.

Step 1: Execute a Technical Crawl

Navigate to your RankRocket dashboard at seo.fbanalyzer.com:

1. Select the Site Audit tab.
2. Enter your home domain URL (e.g. https://mywebsite.com).
3. Click Analyze Site. The crawler will crawl your internal pages, checking for SEO technical blockers.

Step 2: Inspect and Fix Warnings

Once the audit completes, look at the health scores. Focus on fixing red-flag errors first:

• Broken Links (404 errors): The audit list shows you any links pointing to deleted or misspelled pages. Log into your CMS (like Shopify or WordPress) and update these.
• Missing Meta Tags: Look at pages flagged with "Missing Title" or "No Meta Description". Add custom descriptions (under 160 characters) to these pages.
• Heading Hierarchy check: Ensure you have exactly one h1 header tag per page containing your primary keyword.

Step 3: Conduct a Keyword Content Analysis

To optimize a specific page for a target keyword, navigate to the Keyword Audit tab:

1. Enter the specific page URL and your target keyword phrase (e.g., "handmade organic soap").
2. RankRocket will check if the keyword is present in the page title, URL slug, h1 tags, and image alt text.
3. Review the density recommendation. If the keyword is used too much (keyword stuffing), the tool will advise you to remove some occurrences. If it is used too little, it will suggest where to insert it.